INTERSPORT
Austria

To promote the launch of the new INTERSPORT app, I developed a bold visual campaign centered around a pattern of red dots, inspired by the iconic red dot in the INTERSPORT logo. These dots symbolized the points customers could collect through the app, and in the commercial, they transformed into soccer and tennis balls—highlighting INTERSPORT’s core focus on sports and athletic gear.

I collaborated closely with the video production and styling teams to ensure a cohesive visual language across all touchpoints. The campaign rolled out nationwide in Austria, and I saw my initial design concept through from early sketches to final production in both print and video.