NIEDERÖSTERREICH
Werbung

I contributed to the development of a campaign aimed at attracting tourists to explore Lower Austria by bike. The campaign features legendary skier Felix Neureuther as he rides through the scenic, cultural, and culinary highlights of Niederösterreich in a four-part video series.

I was responsible for adapting and laying out the campaign headlines across video, social media, and print formats to ensure a cohesive visual language. The TV commercial and print campaign were broadcast internationally, with a strong emphasis on digital platforms.